Hotel Arena reopened its doors in summer 2017 after a long renovation. In collaboration with Limelights, we created a content strategy and creative concepts to introduce the new Hotel Arena to the world.
Briefing: Let the residents of Amsterdam know Hotel Arena is renewed and that the restaurant and sunny park terrace is not only for tourists but should be also enjoyed by the neighbors.
Concept: A video series showing the hotels connection to the city.
EYContent strategy & impact stories
Anne Frank HouseYouTube series
Hout, Zweet en HarenDocumentary
Booking.com CaresContent strategy
Hifi.nlYoutube strategy and video production
Hifi KlubbenBrand campaign
DeGastenSocial media trailer
ABN AMROFacebook campaign
Anne Frank HouseStorytelling entrance
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